Professional Experience

Connect and drive business goals and customer experience improvement objectives intersecting multiple product lines and departments to collaborate, share insights, evaluate and identify optimization opportunities utilizing analytics, use cases, user feedback, and tech trends to improve products and services company-wide.
Plan and implement methodologies, tools, and systems focused on generating proactive growth and progress across internal and external client products and services. Develop and execute new tools and standards for measuring, controlling, and improving product and service offerings with agile teams.
Engineer organized data ecosystem pipelines to automate strategic metric deliverables.
Subject matter expert (SME) for Google Analytics products and consultation.
Google/Pendo administrator. Procure decision models to analyze quantitative and qualitative data to generate insights and communicate research to cross-functional partners and stakeholders.
Content lifecycle management; publishing administrator; front-end developer for web pages, forms, and applications. Test, migrate and maintain multiple platform environments adhering to brand and design guidelines to achieve optimum information engagement adoption.
Perform usability research and establish user goals for optimization opportunities and improvement implementations.

Led enterprise project portfolio strategy by aligning initiatives with organizational objectives, evaluating strategic value, and prioritizing projects to maximize business impact and ROI.
Built and implemented a high-performing Project Management Office (PMO), establishing standardized governance, methodologies, tools, and processes to improve consistency and delivery outcomes.
Directed cross-functional collaboration between business, technology, and external vendor teams to ensure seamless execution, alignment on requirements, and successful delivery of complex initiatives.
Managed vendor relationships and third-party partners, overseeing performance, deliverables, contracts, and timelines to ensure quality outcomes and accountability.
Optimized resource allocation across multiple concurrent projects, balancing workloads, budgets, and skill sets to drive efficiency and on-time delivery.
Established and monitored portfolio KPIs, assessing project health, risks, and dependencies while providing clear, data-driven reporting to executive leadership and stakeholders.
Championed proactive risk management, innovative problem-solving, and continuous improvement initiatives to overcome obstacles and enhance project execution.
Fostered a collaborative, high-performing team culture through transparent communication, strong leadership support, and a client-focused approach that consistently exceeded expectations.

Drove content strategy as part of broader digital experience and platform optimization efforts.
Translated business requirements into scalable content frameworks across web environments.
Influenced digital roadmap decisions by providing insights on content performance and user behavior.
Contributed to improvements in content structure and organization as part of evolving digital strategies.

Managed enterprise web platform operations, ensuring reliability, scalability, and alignment with business and user needs.
Partnered with UX, analytics, and development teams to improve digital experience and site performance.
Led content governance efforts, establishing standards that improved consistency, usability, and operational efficiency.
Leveraged web analytics to inform content strategy and identify opportunities for optimization.
Acted as a key liaison between stakeholders and web content teams to translate technical requirements into web solutions.

Created, edited, and published web content to ensure accuracy, clarity, and alignment with organizational standards.
Managed day-today content updates within the content management system (CMS).
Collaborated with stakeholders to maintain current, relevant, and user-focused content.
Ensured adherence to content guidelines, branding, and accessibility standards. Building foundational expertise in digital content systems and web publishing processes.
Partnered with cross-functional teams to support broader digital initiatives and campaigns.

Hewlett-Packard (HP) Credit and Collections Dispute Resolution liaison between Americas credit functional partners and Americas channel programs. Provided assistance to achieve resolution for account receivable discrepancies through analysis, procedural enhancements, and financial reporting.
Prepare multifaceted metric reports for revenue reversal, channel aging, account profiles, and business fundamentals in addition to providing A/R with trend analysis for management and council review.
Act as the single point of contact to Collections and Order Management teams for North America consumer pricing discrepancies, and large account proof of delivery (POD) requests and reworks. Assess and perform review analysis of discrepancies and PODs utilizing SAP, Business Warehouse, and Business Objects measuring turnaround time ensuring optimal resolution.